Your LinkedIn headline is one of the first things people see - and it can make or break a connection, recruiter interest, or job opportunity. In just 220 characters, your headline should capture who you are, what you do, and why someone should engage with you.
Whether you're job hunting, building your personal brand, or networking within your industry, a strong headline helps you stand out in a crowded space. In this article, we’ll share 10 effective LinkedIn headline examples that can inspire you to craft your own - tailored to your goals, strengths, and the audience you want to reach.
Four Qualities of a Good LinkedIn Headline
If you’ve ever been enticed to read a news column or article, it’s because the headline made you want to know more. In that case, you already have a good idea of how important LinkedIn headlines can be. With this in mind, a good LinkedIn headline should have any or all of these four qualities:
• Inform readers of your strengths and biggest selling points
Example: Digital Marketing Specialist | SEO Strategist | Google Ads Certified — this instantly highlights what you do and what sets you apart.
• Represent you as trustworthy and knowledgeable in your profession
Use professional and confident language. Avoid buzzwords like “guru” or “ninja” unless they align with your industry’s tone. Instead, go with Experienced Project Manager | PMP Certified | 10+ Years in Agile Delivery.
• Entice people to learn more about you
You don’t need to tell your entire story — just enough to spark curiosity. Something like Turning Data Into Actionable Insights | Passionate About People Analytics can make people click on your profile.
• Convince recruiters to give you a call
Tailor your headline to align with your ideal job. Try Open to Senior Software Engineering Roles | Full-Stack Developer | React | Node.js — this makes it clear you’re available and skilled.
Crafting a great headline takes experimentation, but it’s one of the most powerful tools to elevate your presence on LinkedIn.
10 Best LinkedIn Headline Examples
With the best LinkedIn headlines, you could have recruiters and hiring managers lining up to interview you. Aside from your name and photo, LinkedIn headlines are the most visible profile sections, so you need to give yours the time and attention needed to ensure the best LinkedIn headlines you can produce. Here are ten actual LinkedIn headlines from real people to inspire you.
1. LinkedIn Headline that Spells "Expert"
Michal Eisikowitz
B2B Saas Conversion Copywriter & Website Specialist | Founder @ CopyTribe — the foundational copywriting course with a 96% completion rate | Speaker, Trainer, Slayer of Blah
Why it works:
Eisikowitz’s profile highlights her many capabilities in just a few short phrases while simultaneously promoting her “FREE Freelancer Pricing Course.” Reading her LinkedIn headline, it’s immediately clear that she’s an expert in her field.
2. LinkedIn Headline that Shows Numbers
Stefano Solferini
CEO, Board Advisor | Business Value Maximiser | Business Growth Strategist | 2X Cashflow | 3x Profit | 10X Valuation | Capital Management | Exit Value Maximiser | Business Coach
Why it works:
Solferini accompanies his credentials with some serious numbers that give potential clients a solid idea of what he can do. The fact that he’s willing to use these hard numbers in his headline promises that he will deliver, giving readers a good reason to invest their time (and money) in him.
3. LinkedIn Headline that Builds Trust
Kira Hug
Co-Founder, The Copywriter Club & TCC Podcast | Consultant | Helping 11,453 copywriters land their first 100 clients
Why it works:
Concise and to the point, Hug’s headline showcases her most noteworthy credentials—a successful entrepreneur, podcaster, and consultant. Many recruiters will appreciate this no-nonsense approach, as it saves them from the guesswork.
4. THE LinkedIn Headline
Laura Belgray
I write the only newsletter anyone opens anymore.
Why it works:
Oozing with confidence, Belgray’s headline zeroes in on her profile’s main goal: to pique people’s interest in her newsletter. Although it provides no information with regard to her profession, it possesses a unique appeal that makes readers want to learn more.
5. LinkedIn Headline that is Unique (*in a good way)
Matt Macnamara
Struggling to provide a unified user experience that is secure from threats? | Spending lots of time setting up users on their devices? | Lacking the tools to efficiently audit your endpoints? | Read this profile
Why it works:
Both Belgray’s and Macnamara’s LinkedIn headlines do not offer much in terms of professional descriptions, but the latter is unique in the sense that it immediately conveys what he does through a series of questions designed to engage and stir interest in his services.
6. LinkedIn Headline that Shows Social Proof
Mandy Emory
Global Fortune 500 Human Resource Strategy & Direction | Inspiring Leadership & Contagious Enthusiasm Sparks Employee Engagement, Diversity of Thought, & Innovation | Deep HR Legal & Regulatory Expertise
Why it works:
Emory’s headline maximizes character count. Although she risks losing the reader’s attention with its length, she makes one of the best LinkedIn headline examples by prominently showcasing her vast expertise and experience.
7. LinkedIn Headline that Has Impact
Ryan Reisert
Brand Ambassador at Cognism | Host of Revenue Champions | 3x Performer of “The Worst Cold Call Ever”
Why it works:
Reisert injects a bit of humor in his LinkedIn headline with the last line. Done right, humor can be a magnificent way to set your profile apart.
8. LinkedIn Headline that Converses
Shaina Keren
Career Consultant * Success Strategist * Putting your strengths to Work for YOU* * Mishpacha Career Columnist*Founder of The Career Channel**What were you born to do?**
Why it works:
Keren employs an approach that speaks directly to her readers. Here, she encourages “YOU” to engage with her by talking straight to “YOU” in her bio. It’s an effective use of the pronoun, especially for Career Consultants like her, who usually work one-on-one with their clients.
9. LinkedIn Headline that Mixes Well with Personal Brand
Josh Turner
WSJ Bestselling Author, Founder/CEO at Connect 365 - Simple Lead Gen Automation for Small Business | Inc 500 Company
Why it works:
Turner places great emphasis on his achievements with their very visible placement in his headline. He begins by letting everybody know that he’s a bestselling author, then closes it with the impressive credential that he owns an “Inc 500 Company.” A hint of bragging doesn’t hurt your profile - in fact, it can be useful as a LinkedIn headline for jobseekers.
10. LinkedIn Headline that Evokes Emotion
Dave Jackson
Coach, author, thinker with a passion for customer-led growth in B2B SaaS. Top 25 CS influencer 2020 & 2021
Why it works:
Jackson adds emotional heft to his headline by stating his “passion.” He then follows this up with a few substantial accomplishments. Though comprising only two lines, Jackson’s blurb instantly expresses to readers what he brings to the table.
Top 6 Rules of a Well-Structured LinkedIn Profile
Your LinkedIn profile is not an online version of your resume. Far from it. It's your brand in action.
Recruiters, hiring managers, potential clients, and colleagues often land on your profile before ever reading your CV. Making a strong first impression is essential. It's not enough to have a complete profile. You should approach your LinkedIn strategically - just as you would when writing a resume. Think of what you want to project to people landing on it. Is it credibility? Keeping up with the trends in your niche? Social impact? Kindness in the industry that is known to be ruthless? Speaking your mind about things most of your contacts skirt around?
Whichever you choose, here are the top five rules to follow when building a strong LinkedIn presence:
Craft a Powerful Headline
We have covered this one already. Your headline is one of the most visible and impactful parts of your profile. It should go beyond your job title and speak to your unique value proposition. Think of it as the tagline of your personal brand.
Instead of:
"Marketing Manager at XYZ Inc."
Try:
“Marketing Manager | Driving 3x Growth Through Digital Strategy | Google Ads & SEO Specialist”
Write an Easy-to-read 'About' Section
The "About" section is your opportunity to tell your story - something you can't fully do in a traditional resume or CV. Keep it conversational, clear, and focused on your strengths. You can write it in first person, add a light joke or two, and don't fret over active verbs or being overly concise.
Include:
- A brief summary of your professional experience
- Your key achievements or metrics (e.g., "Increased sales by 45% in 12 months")
- What you're passionate about or looking for next
- Don't forget to include keywords relevant to your industry — this helps your profile appear in search results when recruiters are hunting for talent.
Optimize Your Experience Section
Your experience section should do more than list responsibilities - it should showcase your impact. Use bullet points, clear formatting, and action verbs like "led," "created," "developed," and "delivered."
Use quantifiable metrics and KPIs if possible. Just like in your resume, numbers are powerful:
- "Reduced customer churn by 28%"
- "Managed a $500K annual marketing budget"
- "Trained and mentored a team of 12 sales reps"
These measurable achievements add credibility and help recruiters understand the scope of your contributions.
Add Skills, Endorsements, and Recommendations
LinkedIn lets you add to 50 skills. Should you take advantage of this? It depends. Don't list skills like "typing" or "communication." Instead, prioritize skills that are relevant to your career goals and job search. And concentrate on hard skills vs. soft ones.
Endorsements and recommendations also work great. They give you social proof outside cold resume numbers and statements. They validate your expertise. Social proof is extremely powerful, especially when paired with your own claims of success.
If you're in a client-facing or freelance role, even one or two glowing testimonials can help establish trust.
Keep Your Profile Aligned with Your Resume
Your LinkedIn profile should not be the same as your resume in terms of wording, content, and layout. But when it comes to numbers, employment dates, and role names - any discrepancies will be perceived as a negative and can raise unwanted questions or cut your onboarding process short.
Update Your Profile Regularly
Always update your profile once there are any changes to the following:
- New roles and promotions
- Certifications or training
- Portfolio pieces or media links
- Volunteer work or extracurricular involvement
A polished, complete LinkedIn profile not only boosts your visibility but also positions you as a proactive, credible professional - ready to connect, grow, and lead in your field.
How to Manage Your LinkedIn Profile When You Are Out of Work
If you are out of work - whether you have been laid off or were taking a sabbatical and ready to come back - your LinkedIn profile doesn’t need to reflect uncertainty. It can spell potential. LinkedIn is one of the most powerful tools for visibility and opportunity during this period of career transition.
Here are a few tips on how to manage your LinkedIn profile when you are actively looking for a job without spelling desperation.
Update Your Headline to Reflect Your Value, Not Your Unemployment
Instead of stating you're "unemployed" or "seeking opportunities," use your headline to communicate your skills and the value you offer. For example:
"Experienced Financial Analyst | Expert in Budget Forecasting & Data Modeling | Open to New Opportunities."
This approach keeps the tone positive and professional while making it clear you're available. It also helps you show up in recruiter searches for the roles you're targeting.
Refresh Your 'About' Section with Purpose
The "About" section is your chance to tell your story. If you're in transition, frame it as a step toward growth. Explain your background, achievements, and what you're looking for next. Keep it forward-thinking. Use this space to clarify your goals, express what excites you professionally, and include key skills and keywords recruiters are likely to search for in your industry. But try not to sound overly upbeat. It can come across as fake.
Use the "Open to Work" Feature (Strategically!)
The "Open to Work" banner can boost your visibility with recruiters. You can choose to make this visible only to recruiters (discreetly) or to all LinkedIn users (publicly). Make sure you specify the job titles, locations, and work types you're open to. This increases the chances that the right people will reach out to you - and that your name appears in the right searches.
Post Thoughtful Content and Stay Active
Don't go silent even though you might be tempted. Share articles, comment on industry news, or post helpful insights related to your profession. This shows you're engaged and knowledgeable, even if you're between jobs. Posting once or twice a week keeps your network aware of your presence and reinforces your credibility. It's also a great way to stay visible to recruiters who often look at your activity before reaching out.
Ask for Recommendations and Skills Endorsements
Social proof is very important, especially in the age when recruiters are complaining about a surge in fake LinkedIn profiles. Reach out to your old managers, clients, or colleagues and ask for LinkedIn recommendations that speak to your strongest features as a professional. These testimonials help validate your work ethic, character, and results. Additionally, make sure your top skills are endorsed - and keep them updated.
Elevate Your LinkedIn Profile with Resumeble
Resumeble offers LinkedIn write-up services, so you won’t have to worry about the right words to say in your profile. Let us help you with your profile’s grammar, spelling, formatting, layout, branding, and even your use of keywords. Contact us today, and let’s work on making that vital first impression for your job-hunting endeavors with the best LinkedIn headlines and more.